Lean UX is a principle-driven approach for designing startup products. With Lean UX, teams collaborate better, make faster decisions, and act decisively with more confidence.
By reducing long product cycles into smaller, shorter chunks and validating these iterations with people that will use our products, we gain the important information needed to avoid expensive development cycles that are laden with risk.
This is a newly organized discipline that recombines techniques and ideas from Agile, User Experience, and Customer Development, and it’s evolving rapidly. By giving this way of working a name and describing what it’s good for, Lean UX becomes something we can teach, debate, and repeat. It’s not rocket science, but it takes thought, focus, and an absolute commitment to users.
Janice Fraser, Founder & CEO
Janice is an entrepreneur and interaction designer for web and mobile products. During her 15 years in Silicon Valley, she has raised capital, founded both successful and failed startups, consulted to both large enterprises and early stage firms.
Janice was cofounder of design firm Adaptive Path and served as the company’s first CEO. During her tenure, Adaptive Path tripled in staff and revenues, developed and sold a product to Google, coined the term Ajax, and transformed Adaptive Path from a lifestyle partnership to a high-growth firm.
Janice has been a guest speaker at many conferences and universities, including Haas, Kellogg, Stanford, and the Presidio Graduate School of Management.
You can learn more here: http://luxr.co/
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